Wednesday 12 August 2009

John Lewis Advertising Campaign in line with the Daily Telegraph



Welcome to my very first post on this blog and the launch of this site.


Below is a quick outline of the collaboration between John Lewis and the Daily Telegraph's challenge to find 3 well known Interior Designers to design 3 creative spaces using John Lewis products.

The 3 chosen looks are:

  • Modern/contemporary
  • Traditional
  • Vintage

The mission was on for the Daily telegraph to now find 3 talented UK Based Designers - I was lucky to be one of them the other 2 the 1st a very talented Designer Michael Jewitt..{who did a small stint on Changing Rooms..but so small no one remembers him Ha ha hee hee} & last but not least Andrea Maflin. I am sure she is a very talented designer but I am not that familiar of her work. The challenge is afoot

But wait!...I get the bumb deal they gave me the hardest look of all Vintage! Even though JL products are great they are more geared up for traditional & contemporary not Vintage..but as all ways McCree {me! Being the most talented} grabbed the challenge with both hands.

As we develop the look out of our chosen products we will be filming in a studio in Clapham London & taking great shots through the process of creating the Interior designed room....watch this space the drama will unfold

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